The popularization of social networks is redesigning social relationships and educational processes, and its expansion has made it possible to get closer to cultures and diferente identities, allowing to discover new ways of perceiving oneself, the other, from discourses, positions and experiences. The present research sought to analyze the processes of subjectivation of gender identities in the cultural artifact of Instagram from the perspective of high school youth in São Caetano - PE. The specific objectives were based on (1) Identifying the profiles of interest of the youngsters on the Instagram cultural artifact; (2) understand the gendered representations that emerged from these profiles and their relation with the Young people's context and (3) Identify, from the young people's eyes, the gender statements that emerge in the cultural artifact Instagram and its relation with them. gender statements presente in the school. The research dialogued theoretically with the post-structuralist approach of Gender Studies and Cultural Studies in Education under the lens of the writings from authors such as Marisa Vorraber Costa (2003); Guacira Lopes Louro (1997); Maria Rosa Bueno Fischer (2006); Stuart Hall (2005); Henry Giroux (2012); Raquel Recuero (2009) among others, these being important for the construction of a dialogue between cultures, identities, gender relations, social networks and processes of subjectivation. In this perspective, a dialogue was also carried out with Alberto Melucci (2005) who argues that in qualitative research what is at stake is everyday life, and it is in this that individuals experience opportunities and limits for action. In this research, we assume clues from cultural analysis inspired by the insights produced by Christine Hine's virtual ethnography (2004) by our interests in the values and meanings lived by the subjects that circulate in the Instagram space. As a methodological instrument, polls and questions were carried out on Instagram using the clipping of scenes from series, movies and articles with young people profile @generosesubjetividades. To analyze the data and content, we have three categories. 1st - Gender inequality in everyday practices; 2nd - Gender and LGBT+phobia and 3rd - Gender at school. In the end, the research made it possible to approach young people who are able to visualize and perform readings of gender inequalities in society, recognizing that these are present and seen by themselves in their experiences, notably school experiences.